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About Us


A Transformation To The Top
Since its founding in 1969, Samsung has grown from a small export business to one of the leading electronics companies in the industry, with the world's leading products including No. 1 global market share positions for many categories. It is with this market dominance and ever-expanding array of award winning electronics products that Samsung has become a trusted laptop brand.
Better Perfomance & Better Technology

Our holistic approach to creating better performing laptops with better technology is driven by our heavy investment in research teams across the globe, focused on delivering the most advanced technologies and designs. Fuelled by our dedication to R&D, we have a growing number of patents under our belt. In 2009, Samsung filed the 2nd most U.S. patents, an indication of our ingenuity, drive, and commitment to bringing you the most innovative laptops around.

Recognising consumer demand for mobility, Samsung has created laptops that are built to perform anywhere. A short battery is one of the biggest threats to
a carefree mobile computing experience; we have therefore designed longer
battery life products using our proprietary EBL (Enhanced Battery Life) solution, keeping you powered longer. The result: industry tests show Samsung as having the longest battery life [As tested by Computer Shopper Magazine, UK, 2009].

Samsung has created laptops so that you can wait less and play more. Jumpstart your day with a PC that lets you get started in three seconds. With the Samsung PC, you won't waste time waiting to power up. An advanced sleep mode allows to backup data onto HDD as well as memory, so if you're unexpectedly pulled away from your computer—even until you battery dies—or power is suddenly lost, all your contents will be waiting for you, just as you left them, once you restart

As a company leading the market in creating a connected world, Samsung has worked tirelessly to help customers use their laptops whenever and wherever they need. Our heritage in communications technologies has fuelled our drive to deliver convergence. Samsung AllShare™ allows consumers access, manage and share content easier than ever before.
Samsung's Easy File Share enables browsing, sharing, and swapping of files among Samsung PCs via a one-click connection, no internet even needed. And with Easy Connect Share, users can wirelessly connect their laptops with other DLNA certified devices including cameras, phones and televisions, deciding exactly where and how they view their films, home videos and photos.
Now it's easier than ever to watch videos on your television from your PC, save pictures to your PC that were taken with your mobile, or add new music to your mobile phone from your desktop.

Unrivalled Product Quality

               Our laptops are only made from world class components. In fact, the vast majority of our mobile computer components we manufacture ourselves, including LCD panels and memory. The result is a mobile computer that is fully Samsung, made of parts that we understand and trust. It is because of this unique sourcing by Samsung that we can guarantee you better performing, longer lasting laptops

Mobile computers need to be durable enough for our ever demanding lifestyles. Like crash tests in the car industry, our products undergo a series of hazardous tests. We drop them, bounce them, shoot them with volts of electricity. We throw them into environmental chambers. We heat them and we cool them. We spill coffee on them. We even condition-test them in extreme environments like Siberia.

All of our notebooks are manufactured in proven conditions in our high-tech factories in Suzhou, China, and Campinas, Brazil. ISO certification in Quality Management Systems (ISO 9001) Environment Management Systems (ISO 14001) and Occupational Health & Safety Systems ensure an unrivalled manufacturing environment. It is under these solid and consistent conditions that we manufacture your high performing, durably tested mobile computer


Design Centres All Over The World For Worldwide Tastes

                       Through our seven design centres across the world from Milan to Shanghai, our stable of over 1,000 designers experiment with new materials and innovative design, crafting laptops that cover the full spectrum of tastes.

                      Samsung has closely collaborated with internationally renowned designers to build truly stunning, beautifully crafted products. World-leading product have worked in partnership with Samsung's notebook computing team to unique, desirable,
award winning laptops with style.

                      Through our partnerships with the world's top designers and our worldwide design centres, we've managed to win many leading design awards including two prestigious iF Design Awards, alongside IDEA and G-Mark accolades

Worry Free Service


                    We have invested heavily to create a global network of friendly, knowledgeable, and most importantly, readily available customer service professionals to repair your laptop. In 2010 we will extend our global network from 43 to 78 countries across globe.
                   It is thanks to our global service network and our "back in 3" policy, that we earned
#1 ranking in customer satisfaction [Source: CT Magazine May 2010, PC Pro UK 2009].
Our dedication to excellence and commitment to Keeping customers satisfied ensures that when you purchase a Samsung laptop, you can rest assured that you're in good hands

                  It is through our dedication to customer service that we are able to ensure impeccable turnaround time: vast majority of all our repaired laptops are shipped back within three days